Stalled Deal Library

Every move that unsticks a deal.
And who stands behind it.

Every technique, the practitioners and studies that recommend it, the critics who say do not, and the evidence grade. Filter by the cause of the stall or the strength of the evidence.
Start with Stalled Deal First Aid: the nine stalls and 23 moves on one page

In their words.

“99% of your prospect’s job is not related to buying your product.”

Kyle Asay · on doing the buyer’s next step for them

“I love to hear yes. I’m totally ok with no. What’s hardest is maybe/silence.”

Krysten Conner, UserGems · on making no an easy answer

“The workback exercise forces you to figure out which deals are actually real.”

Nick Cegelski, 30MPC · on planning backwards from the buyer’s date

“Have you given up on solving this problem?”

Chris Voss · the one-line email to a buyer who went quiet

“Every app you build is an app you now have to maintain.”

Jason Lemkin, SaaStr · on the buyer who plans to build it with AI

“A relationship that starts on the wrong terms ends on the wrong terms.”

Armand Farrokh, 30MPC · on the day procurement reopened agreed terms